Social Marketing Denver
Webolutions hosts, organizes and sets the curriculum for Social Marketing for Business – Join the Conversation!, one of the largest groups of its kind in the world.
Founded in and meeting consistently since September, 2009, the Social Marketing Denver group initially helped business owners, executives and marketers share their experiences and observations of the then-new marketing medium of social media. The stated goal was to help group members achieve and measure positive return on investment (ROI) from social media marketing.
In January, 2015, Webolutions announced a shift in direction for the group, broadening the subject matter to include more aspects of social marketing. This shift enables the group to continue to include social media in its ongoing conversations while honing its skills and generating positive ROI in more aspects of “social marketing.”
“Social marketing,” said group founder and Webolutions CEO John Vachalek, “means engaging people and building community around your brand. In 2015, social media remains a critical component of achieving goals for customer retention, referral and community engagement. But every marketing tactic is increasingly intertwined and interdependent on others. We must understand the medium’s place among the larger matrix of marketing trends, strategies and tactics.”
In addition to social media, social marketing tactics include:
- Experiential Marketing
- Email Marketing
- Brand Strategy
- Marketing Automation
- Application Development
- Relationship Marketing
- Public Relations
- Key Stakeholder Identification & Engagement
- Public Policy Engagement
- Strategic Partnerships
Group presentations and conversations address strategies including these tactics, data measurement and analysis, and more. Guest speakers complement Webolutions marketing experts in interactive presentations leveraging the talents and expertise of everyone in attendance.
Meetings are held at the South Metro Denver Chamber, 2154 E. Commons Ave., Suite 342, Centennial, CO, in the Streets at SouthGlenn. Everyone is welcome!
The group meets the third Friday of every other month beginning February 20, 2015, with an exception for the end of year holiday season; the December meeting is held on the first Friday of the month. Conversations are maintained between meetings on the group’s Meetup.com hub, Facebook and Twitter (@TipsSocial, #SMGDenver).
The Friday, February 20, 2015, event features a powerful lineup of successful social marketers.
A sample, high-level agenda for each meeting:
|7:30 AM||Registration, Breakfast & Networking|
Each meeting costs $10 to attend.
Get immediate impact to your bottom line and immense value. Join us! For additional information, please contact us!