Web Design & Usability

Web design and usability blog posts by Denver Digital Marketing Agency Webolutions. Learn about internet marketing trends and tips.

How much Does a Website Cost?

How Much Does a Website Cost - Webolutions

A very natural tendency among marketing executives and business owners exists to ask, “How much does a website cost?” Or, “How much for Search Engine Optimization, (SEO)?” Or…you get the idea. We’re all human, and we’re all busy, and our budgets are limited. When we are in a purchasing role, therefore, we are frequently oriented toward the immediate, nonrecurring investment, rather than the ongoing opportunity cost of cutting corners and doing things on the cheap. Webolutions believes in making a positive difference in people’s lives. One of the ways we... Read More

Foundations are to Houses what Information Architecture is to Websites

Webolutions Website Design and Development

Information architecture (IA) is where it all begins.  It is critical to the success of your new website.  Everything done to build your site is heavily influenced by what is discovered and determined in the IA process.  Without these fundamentals, your site will be built on shaky ground. Step 1: Define goals and success metrics All Web projects have to start by defining goals.  What do you want your new site to do?  Sell more products? Generate interest in your services? Establish your company as a leader?  How will you... Read More

Building a New Website? 7 Factors To Consider

7 Factors To Consider For a New Website

If a website redesign is on the horizon, it’s important to begin planning today. Developing a new website is an exciting process, but it is also a significant endeavor requiring forethought. It can be difficult knowing where to begin, so we’ve compiled these 7 factors to kick-start the process. Denver’s Top Custom Web Design & Development Company: 7 Factors to Consider Before Building A New Website 1. Goals/expectations of the site It would be safe to say that nearly every company needs a website, but the goals of each vary... Read More

10 Key Metrics to Determine Your Site’s Effectiveness

10 Key Metrics For Effective Website

Do you have a highly effective website? If you aren’t sure, it’s time to roll up your sleeves and find out. Tracking key metrics over time will give you valuable insights and allow you to capitalize on opportunities and track improvements. But, what numbers should you be looking at? With the plethora of data and information available, it can be difficult to pinpoint key metrics. That’s why we’ve pulled together 10 key metrics to determine your site’s effectiveness. From engagement to usability to functionality, these metrics will provide a comprehensive overview... Read More

Digital Marketing Agency Webolutions Honored with Awards of Distinction

Award-winning digital marketing agency Webolutions‘ recent client work was recognized as part of the 22nd Annual Communicator Awards with two Awards of Distinction in 2016. The first award in the category of Integrated Marketing Effectiveness was for a digital marketing campaign for our client MissionMode. The second award was earned in the category of Integrated Marketing/Content Marketing for a comprehensive online content marketing program for Vision Care Specialists. With more than 6,000 entries received from across the United States and around the world, the Communicator Awards is the largest and most competitive... Read More