SEO: Search Engine Optimization

Search engine optimization, known as SEO, is as important to a website as the site design and development. An online business must be found online if it is to generate sales. Learn more about SEO and how it is used to help websites rank better and receive more traffic.

SEO Basics – SEO Tips and Techniques

SEO Basics

How complete is your understanding of SEO? The Search Engine Optimization (SEO) industry is projected to surpass $80 billion in the United States by 2020. Worldwide, businesses spent over $613 billion on SEO and digital marketing in 2016. As more and more commerce moves to the internet, the need to be found is critical to the success of almost every business.  So, how much do you really know about the basics of SEO?   Questions this article addresses: “What are basic SEO techniques?” “How can I get my website found... Read More

SEO, Your Website, and CRM: Better Good than Lucky

Want to get lucky in growing your business? Get systems in place that make luck more likely. Search Engine Optimization (SEO), website user experience, and Infusionsoft® Contact Relationship Management (CRM) and Marketing Automation constitute a potentially powerful marketing and sales system for your business. Attract Website Visitors Through SEO SEO’s primary use is lead generation. A good SEO program gets your website in front of humans who are using search engines, e.g. Google, to answer questions and find solutions to their problems. Best practices for SEO for lead generation includes... Read More

SEO Analysis – SEO Audit

SEO Audit

What is an SEO Analysis? What is a Website SEO Audit? There are a variety of steps involved within a thorough SEO site analysis.  This article will discuss the various elements of a complete SEO audit and website analysis, including how to perform a competitive analysis of competitor websites.   Questions this article addresses: “What is an SEO analysis?” “What is an SEO audit?” “How is an SEO analysis performed?” “What are the steps involved with a website audit?” “How do you do a competitor analysis?   Table of Contents:... Read More

SEO Competitor Analysis

SEO Competitor Analysis

How to Perform a Competitor Analysis for SEO Step-by-step guide on how to conduct an SEO analysis of competitors as a part of developing an overall SEO strategy.  An affective SEO marketing plan begins with identifying competitors who are rankings well for the keywords we wish to rank.   Questions this article addresses: “What is a competitor analysis?” “How do I perform a competitor analysis?” “What steps are involved in an SEO analysis of competitors?”   Table of Contents: Step by Step Guide to Complete a Competitor Analysis for SEO... Read More

SEO for Voice Search – Goodbye to Text Search Queries

SEO & Voice Search

Voice search is projected to be greater than 50% of all searches by 2020.  Voice search will significantly impact search engine optimization.  Because we can speak faster than we can type, voice searches will be longer and more natural.  So, for example, while we might optimize around “Denver SEO” for text entered searches, voice search would be more like “how can I get more website traffic?”. Voice Search Trends As voice recognition technology has improved and gained use throughout a myriad of devices, more and more people are benefiting from... Read More