Online Marketing

Online marketing blog posts at Webolutions. Learn about internet marketing trends and tips.

Common Misconceptions about Organic Search Marketing

Time and time again people come to Webolutions with false expectations created by reading substandard blog posts or receive guidance from less than reputable online marketing firms. It is time to clear up the misconceptions and set the record straight: Internet Marketing Takes NO Effort: False – Internet Marketing is time-consuming. I am sure you have all seen the advertisements or spam emails saying, “Make money from home by working on the Internet.” Well, not only are some of them scams, but it isn’t as easy as it sounds. When... Read More

PPC Ad MANAGEMENT SERVICES

PPC Advertising

PPC, as commonly used, refers to paid visibility on a search results page, also known as paid search. The benefits and advantages of being able to pay for your brand or product to appear on the front page of Google or Bing are numerous, but one of the best features of PPC are spelled out in the acronym itself; Pay-Per-Click. This means that, as an advertiser, you only pay when someone has taken an action on your advertisement. PPC, or Paid Search, isn’t just a band-aid solution during the launch... Read More

Mistakes that Turn Your Landing Page into a Ghost Town

What do ghost towns and bad landing pages have in common? Everybody leaves them. You put a great deal of time and effort into landing page funnels and that’s the last thing you want. So how do you build one that doesn’t suffer this fate? Ensure you don’t make these 8 common landing page mistakes. Mistake 1: Sending Visitors Away You work tirelessly to drive visitors to your page, so why distract them with other offers? While unintentional, this is exactly what marketers are doing when they have links to... Read More

A Match Made in Marketing: WordPress and Infusionsoft

Infusionsoft & Wordpress

Peanut butter and jelly. Chocolate and graham crackers. WordPress and Infusionsoft. Some things are just better together. Like ensuring your web platform and automation tool work well together. For small businesses, the choice is simple. You simply can’t go wrong with WordPress for a web platform and Infusionsoft for CRM & Marketing Automation. Benefits of WordPress: As the most used web platform in the world, WordPress abounds with user-friendly features. Small businesses and large corporations alike use it to create robust, high-performance websites. The top benefits of WordPress include ease... Read More

Marketing Revolution the Theme at 2017 Denver Digital Marketing Summit

Denver Digital Marketing Summit 2017 - Seth Godin keynote presentation

Denver Digital Agency Webolutions on Denver Digital Summit Seth Godin spoke about “our revolution” in the primary keynote address for the 2017 Denver Digital Marketing Summit. Session presenters implored marketers to introduce their companies and organizations to, “a new way of thinking about marketing.” A very regular-sized Morgan Spurlock and The Economist’s Mina Seetharaman, among others, spoke to the importance of authenticity in messaging and media. The message found welcoming ears. Among the furious and constant finger taps on laptop keyboards as screens switched from MS Word to Slack and back,... Read More