Denver Social Media for Business Group Packs Marketing Tool Kit

Mike Hanbery - 7.22.2011 6:30 PM

Conversation at the July, 2011, installation of Denver's premier Social Media Marketing for Business group centered around the tools we use to manage time and succeed in the medium.

Highlights of the interaction included:

• Definition of Social Media - The use of web-based and mobile technologies to turn communication into interactive dialogue. (Wikipedia). Should we also add, “regardless of time and geography” to this?
• How do you determine the best social media channels (Facebook, LinkedIn, Twitter, YouTube) for your company? B2B, B2C, Professional, Age, Gender, etc..
• Is MeetUp a Social Media Site? What about a blog? Forums? Review Sites? Other?
• What tools do you use to Listen to the broad conversation? Google Alerts, RSS feeds, Radian 6, etc…
• What tools do you use to manage your content postings? Tweetdeck, Hootsuite, Facebook Mobile …
   

An entire video chronology is available on Webolutions' YouTube channel:

• Overview
• Part 1
• Part 2
  
• Part 3
• Part 4

The monthly event is sponsored by Webolutions, Denver Dataman, the South Metro Denver Chamber of Commerce, Dale Honning Videography, My Favorite Muffin and Peet's Coffee Southglenn. Each session features breakfast, networking, structured knowledge exchange and tip groups. The entire business community is welcome. There is no cost to attend.

Denver Social Media Marketing for Business Group Upcoming Events

• Friday August 19 – What Does Social Media ROI Really Mean? At the new chamber office at the Streets at Southglenn!! (right across the street from the current Chamber location)
• Friday Sept 16 – Creating a Social Media Action Plan
• Friday October 21 - Effective Listening to Social Media Channels

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