- 2.15.12 - Current Marketing Trends – The Extinction of Previously Successful Businesses
- 2.14.12 - Experiential Marketing: What's in a Name?
- 2.13.12 - 4 Reasons Comments on Your Facebook Business Page are Hurting Your Company’s Online Reputation
- 2.13.12 - Google’s New Privacy Policy: What It Means to Your Business and the Internet
- 2.1.12 - Webolutions Participates in 2nd Annual Grocery Cart Race for Charity
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Archived Posts - April 2011
04/22/2011
Denver Social Media: Social Marketing for Business Group Focuses on Video
Categories: Social Marketing
77 percent of companies plan to increase the role of video in their online marketing in 2011. During January, 2011, 112.8 million unique U.S. Viewers watched video content on YouTube using computers from home and work. These facts started a lively conversation among video producers and business leaders at the April, 2011 installment of Denver's Premier Social Media Marketing group . Top Online Brands by Unique Viewers (Jan. 2011, U.S.) Video Brand Unique Viewers MOM % Change in Viewers …
Read The Rest of This Post04/05/2011
Current Marketing Trends :The Evolution of Business Marketing
Categories: Marketing Trends
Marketing agencies like Webolutions ensure our clients connect with customers on a more personal basis. We create true engagement between the brand’s marketing and the marketplace. In an era of social media marketing and extreme word-of-mouth connectivity, this is critical. In 1859 Charles Darwin published his book On the Origin of Species. Over the next few years, the general public came to accept evolution as scientific fact. However, not until the 1950s (nearly 100 years later) did natural selection become recognized as the basic mechanism of evolution. Current ma …
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Experiential Marketing Examples :The Las Vegas Coca Cola Experience
Categories: Experience Marketing
Experiential marketing agencies like Webolutions help clients connect with customers on a more personal basis. We create true engagement between brand and its customers. In an era of social media marketing and extreme word of mouth connectivity, this is critical. Coca-Cola is consistently ranked as the most recognized brand in the world. As well, Diet Coke recently became the 2nd most globally consumed soft drink, beating out Pepsi. In case you have missed our previous posts about experiential marketing, success in this marketing discipline demands a change in your advertising and marketin …
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Experience Marketing Example: Adding the Wow Factor
Categories: Experience Marketing
Demand for "Experience" is Increasing It's just a fact - consumers are demanding more out of their money; more bang for their buck; more value for their dollar. In order for businesses to keep customers happy, and to not lose these customers alltogether, companies need to deliver more than just what is expected. They need to raise their offering past the basic "service" and turn it into an unforgettable, "wow" experience. One such company that is changing their business model into more of an experience than a service is Wow Events Denver. Aptly …
Read The Rest of This Post04/04/2011
Engaging Website Users to Experience your Offering
Categories: Effective Design & Usability
What increases engagement? This is kind of a million dollar question these days. So many companies still just want a "Web Presence" with simple brochure information, and proceed to tap their IT department to slap their info onto a page. They then wonder why they are not seeing any web leads. What if you intimately know your audience and reach out and engage them, give them what they want right away, and make it a great experience? What would happen then? Whether you want a user to sign up for your service, buy your product, or simply listen to what you are saying, if your Website …
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Denver Social Media: New Rules for Facebook Marketing, Part 4
Categories: Social Marketing
How often should I post? Not all social networks are the same. When I speak to groups, I talk about this in the context of "culture." In this post, we'll focus on the practical, matter-of-fact stuff, but it still makes sense to address, briefly, the nature of how people use the network. Constants in the Equation Very few of us interact on Facebook with a primary goal of selling something, and those who project that are broadcasting to an empty channel. We use Facebook for entertainment and keeping in touch, and we make time for this on weekends. We've seen recent data that says …
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