- 9.2.10 - Breaking through the Clutter with Your Social Media Marketing
- 8.23.10 - Foursquare for Business - What, Why and How
- 8.18.10 - It’s Time to Move Mobile to the Front Burner
- 7.15.10 - Explaining SEO Through Analogies – Weight Loss
- 7.12.10 - Web 2.0 meets SEO
Archived Posts - April 2010
04/13/2010
5 Ways to Grow Your Business
Categories: Marketing Trends
It is possible to grow your business while taking the environment into consideration? Companies all over the globe are thinking about ways to save money in their businesses while increasing their revenue. It is definitely possible to do; a little creativity is all you need. Consumers appreciate when companies give back to the community, actively participate in creating a better society and consider the environment when making business decisions. Consumers also want to know that the companies they work with are cutting edge, use up-to-date technology and can get the job done well. Some …
Read The Rest of This Post04/12/2010
Experience Marketing / Experiential Marketing Defined
Categories: Experience Marketing
Experience Marketing or Experiential Marketing can be defined as: Intentional activities which immerse people within your brand through the stimulation of their senses, which results in a positive, emotional tie to your company. Some great examples of Experience Marketing or Experiential Marketing include: Disney World® - An interactive playground to promote the product of movies & entertainment. This is “The most magical place on earth” where customers are called “guests” and employees are called “cast members.” Starbucks Coffee – A tota …
Read The Rest of This Post04/06/2010
Is It Time for a Redesign to Your Website?
Categories: Effective Design & Usability
The marketplace is continuously evolving. In recent years, the number of purchases made online has sky-rocketed. Considering this change, it is essential for companies to have a well-functioning Website for their audience. According to a study done by Nielsen, “the average person in the United States visits 2,614 Websites per month.”* The convenience of providing your company product, information and brand online can help draw in users that are spending those lengthy hours online. To not have a properly working or up-to-date Website can be detrimental to your profitability. This …
Read The Rest of This Post04/02/2010
Does Twitter Have New Social Media Competition?
Categories: Social Marketing
Recently in Austin, Texas the SXSW® (South by Southwest®) convention was held. This is a conference that offers unique convergence of original music, independent films, and emerging technologies. The three sections of this conference are spread out over a period of days, each having their own set of dates for attendees. What does this have anything to do with Twitter and social media marketing? What they call the “interactive” section of the conference features cutting-edge technologies. This symposium brings together, “the world’s most creative Web develope …
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