Archived Posts - October 2007

10/08/2007

The more you give away the more clients you get

Categories: Marketing Trends     The more you give away the more clients you get

When people are shopping for a new product or service they want to make the best choice. They are likely thinking: …

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10/07/2007

The most important question in marketing

Categories: Marketing Trends     The most important question in marketing

In a previous post I talked about asking questions as a way to stimulate ideas. Questions open your mind to possibilities. One question in particular, when asked over and over again, can dramatically improve your company"s long-term profitability. That question is: …

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10/06/2007

People never buy your product or service

Categories: Marketing Trends     People never buy your product or service

Many business owners don’t know what they are “really” selling. Once you understand what your customers are “actually” buying, you have a much better chance of selling them. …

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